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Other Sites:

Welcome - American Marketing Association - www.marketingpower.com
>> More. Marketing Jobs and Career Services AMA Radio Online The M-Guide - Marketing Services Directory. Academic Resource Center...

Definition of Marketing
-Contemporary Marketing Wired (1998) by Boone and Kurtz. Dryden Press. Below are links to other definitions of marketing (not all flattering!):

Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for...